We all know what ROI is, but what is your ROE?

You’ve heard of return on investment, but when it comes to your alumni, what is your return on engagement? This is fairly common to measure in higher education, but why is this important to know among your scholarship recipients?  What are some tools and best practices to build a culture of engagement among your alumni? How do you do that with limited resources? Find out how the Coca-Cola Scholars Foundation is doing this as a national corporate scholarship provider and public charity.